I think people who complain about that just miss that the music industry is the music INDUSTRY. The succes is based on selling product not art (I don't mean mainstream music is bad)I feel like a lot of what I've been posting recently is negative whoops. I hope this doesn't come off as negative still. Tis more just an observation in my eyes.
A lot of people complain about Western Media using Kpop for clout. Examples being talk shows bringing in guests such as BTS or BLACKPINK. Western singers collaborating with Kpop singers. People get upset because she's people "don't actually care" about Kpop or are only doing it for fame. But to that I simply say. Ok then. LMAO.
That's just how the music industry and tbh the entire entertainment industry works.
Ofc interviewers are going to want to interview popular celebrities. That's how they clicks
Ofc singers are going to want to have fts of some big artists. That's how they get streams.
Let's put it in the perspective of making a movie. The best person for the role isn't necessarily going to get it if someone else HUGE has auditioned for the same role (not always, but I'm sure sometimes actors are selected based on what attention they'll bring for a movie).
Also this same thing would also literally happen in Korea. PSY brought on a BTS member (I'm sorry I can't remember who) for his latest song. Pretty sure it was openly business decision. Don't think I saw anyone complain about that. Literally just how the industry works. Sometimes there will be genuine respect between the two but a lot of time it's just for the best profits.
BTW psy collabed with Suga