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Netizens Are Furious At Be:lift Lab For “Sexualizing” NewJeans to protect ILLIT In A New Video. Recently, Be:lift shocked netizens with a video addressing the plagiarism claims Min Hee Jin had made about ILLIT. During the video, a page was shown that seemed to describe the concepts and image of three girl groups: NewJeans, Blackpink, and IVE, showcasing that illit was “not” trying to be like them and showcasing the differences. They described the concept of new jeans as "teenagers who are the subject of adults’ fantasies," blackpink as "untouchable, perfect celebrities," and IVE as "undeniably doll-like and seems like a princess." Netizens couldn’t hide their anger at the “disgusting” description of New Jeans. In particular, as the members are so young and active online, they hate the idea of using such words to “sexualize” the members. Netizens are demanding an apology from the company for their disgusting behavior.
What's your thoughts on Be:Lift Labs sexualizing NewJeans? Do you think it was right for the CEO to do that? Comment down below!!